From their home page about the magazine:
In Japan QR codes are found on everything from business cards to fresh lettuce. Now they are coming to the West and advertising and promotion will never be the same again. 2d Code will keep you informed as it happens, with news, views and analysis.
If you are interested in the QR code phenomena you can participate with us in several ways.
- Mention or write about this website on your blog
- Send us your sightings of QR or 2d barcodes
- At the bottom of each individual news item there is an opportunity for you to comment or leave a message
- At the top of each individual news item you can email the item to a friend or colleague.
I really think this is an under-realized technology and topic in this country, and if we learn from the Japanese on how they use we can solve that problem off our online / offline lives and how that relates to social media and online marketing campaigns.